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Technology Stocks : Corel Corp.
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To: A. Hayer who wrote (462)6/2/1997 12:32:00 PM
From: Dr. J   of 9798
 
With each 1997 point being 18.5% (33/178M) of Corel's 1996 Productivity revenue, what happens if Corel increases market share by a few points
I like your analysis; I agree that 0-5 point market share increase is possible, purely on the basis of pricing and conversion of non-Win95 market. But isn't this increase "elastic"? Poeple say: "I can afford to try Corel because it's so cheap", but then they see no real difference and switch back to Word. Good for short-term revenue improvement; not a good long term business model (look at Borland).
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