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Non-Tech : Parlux (PARL) Fragrances

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To: JEFF CHAPMAN who wrote (471)10/13/1997 2:31:00 AM
From: StaggerLee   of 527
 
I've been long for too long (since $11 with an ave. cost of $5). But I still find the numbers compelling:

***Market cap is $33.6 million; trailing revenues are $82.1 million (probably around $77 million after this qtr.) i.e, price to sales is around .5

***Book value is 4.37 per share. Hopefully they put all the bad news into last year's Q4 charge and the rest of the balance sheet is clean. If so, price to book is less than .5.

***Share dilution is over. Cash is abundant. Lines of credit are plentiful.

Based on this, I see lots of room for a turnaround here. Insider ownership is high; they have good incentive to make this work. The stock has held the $2 support area pretty well. I think it would take some pretty serious bad news to make it drop from here. They could almost close the doors and liquidate the company for more than $2 a share!
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