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Microcap & Penny Stocks : Hansen Natural Corp - Vitamin/Herbal Beverage Co

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To: TERRY MURPHY who wrote (4)4/30/1998 10:34:00 AM
From: peter michaelson  Read Replies (1) of 77
 
One thought - what is their competitive advantage?

It is very easy to make this stuff, there are no patents, et cetera.

They don't really have a strong brand name. A lot of slips and falls between here and glory.

Snapple!

That said, I certainly do like their products and I do feel there is a solid niche for anyone that can pull off honestly healthy refreshment.

I think going to the Costco's of the world made a lot of sense, and for Costco to stock them means something.

Just random thoughts and thanks for the solid information.

Peter
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