Reward Enterprises' Consumers Choice Unit Set To Begin Debit Card Operations
HOUSTON, Mar 08, 2005 (BUSINESS WIRE) -- Reward Enterprises, Inc. (OTCBB: RWRD)
announced today that its Consumers Choice Financial Services unit is set to
launch a debit card marketing program. As previously announced, the Company has
formed a joint venture to market debit cards branded by US Debit Corporation.
Plans are to initially link debit card websites to the Consumers Choice website
and drive traffic to both sites with cross promotions for various consumer
financial products. In addition, the Company plans to market debit cards to
Latin American immigrants that do not have access to mainstream financial
institutions. This segment of the population comprises a market estimated at
almost twenty million consumers. Forecast revenue projections for the debit card
programs are $4,370,625 in 2005 and $14,979,750 in 2006.
Jeff Fisher, C.E.O. of Reward Enterprises, said today, "The debit card is an
important cornerstone for our financial services products. A debit card could be
the first step in re-establishing a relationship between a consumer with
impaired credit scores and the financial services/banking system. We believe
this product should appeal to our target customers."
Consumers Choice is a start-up consumer financial services company with
operations in consumer debt-acquisition and many facets of sub-prime consumer
lending. Based in Houston, Consumers Choice has an aggressive growth and
expansion plan that includes a bank charter for issuing credit cards to targeted
sub-prime consumers.
For further information now on Consumers Choice Financial Services, Inc. please
visit their web site at www.consumerschoicefinancialservices.com.
FORWARD-LOOKING STATEMENTS:
Statements about the company's future expectations, including revenues and
earnings and all other statements in this press release other than historical
facts are "forward looking statements" within the meaning of section 27A of the
Capital Securities Act of 1933, section 21E of the Securities Exchange act of
1934, and as the term defined in the Private Litigation Reform Act of 1995. The
Company's actual results could differ materially from expected results. The
company undertakes no obligation to update forward looking statements to reflect
subsequently occurring events or circumstances. Should events occur which
materially affect any comments made within this press release, the company will
appropriately inform the public.
SOURCE: Consumers Choice Financial Services, Inc.
CONTACT: Consumers Choice Financial Services, Inc.
Vera Ferkashun, 713-937-1117
mail@consumerschoicefs.com
Copyright Business Wire 2005
KEYWORD: United States
North America
Texas
INDUSTRY KEYWORD: Professional Services
Banking
SUBJECT CODE: Product/Service
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