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Strategies & Market Trends : India Coffee House

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To: Mohan Marette who wrote (5031)	7/9/1999 9:01:00 AM
From: Mohan Marette	of 12475

PC market on a roll PC sales crossed 1 m in FY99, driven by huge small office demand. This has happened for the first time that PC sales have crossed the magic million figure in a year. The hardware industry in India took off nearly 15 years ago, and till FY95 could sell only 1 m desktop PCs. In FY99, the installed base of PCs (i.e. the number of total personal computers) should easily have crossed the 4 m mark. According to Manufacturer's Association for Information Technology (Mait's) second annual performance review of the hardware industry for FY99 shows that the desktop PC segment has grown by 29% over FY97. In value terms, it has gone from Rs 37 bn to Rs 43.3 bn. The segment, which is leading the charge, is the household and small business sector. The small business segment (less than ten employees) has grown by 120%, while the home segment clocked a growth of 7.6%. The report by IMRB indicates that out of total volume sales, the government/corporate segment accounted for 82%, the rest going to the home segment. The share of the government/corporate segment has grown significantly on the back of phenomenal increase shown by the small office segment. 9 July, 1999 (IndInfo)

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