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Non-Tech : Any info about Iomega (IOM)?
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To: Rocky Reid who wrote (51981)4/6/1998 12:23:00 AM
From: Naggrachi   of 58324
 
Superbowl ads were charged toward Q4 earnings. As far as bombardment you're talking about, you're right. However, most of these ads have been taking place on the cable channels, such as CNN, Comedy Central, the Weather channel. I think the cost to advertise on these channels is not as high as the networks or during prime time.

Zead
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