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Technology Stocks : The Application Service Provider (ASP)

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To: Len Hynes who wrote (51)10/12/1999 9:19:00 AM
From: Len Hynes   of 87
 
IP-BASED SYSTEM ENABLES COST EFFECTIVE
WORK-AT-HOME AGENTS

InfoCast Selects CosmoCall for 'World's First Completely Virtual Call Center

HAUPPAUGE, N.Y., Oct. 5 /PRNewswire/ -- CosmoCom Inc., (http://www.cosmocom.com), the
leading provider of pure IP-based call center technology, has been selected by InfoCast Corporation
(OTC Bulletin Board: IFCC), to supply the platform for its virtual call center service. InfoCast's service
allows call centers to supplement their personnel with InfoCast-trained agents working from their
homes.

InfoCast allows traditional brick and mortar companies to staff call centers for the steady-state,
mid-range call volumes at which they are most efficient. The virtual call center outsources the excess
volume during peak periods and all activity during the slowest periods to at-home agents on a
cost-effective pay-per-call basis. In this way, the virtual call center also offers a complete alternative to
a traditional call center.

InfoCast's initial order for 300 agents, now in training, will make them CosmoCall's largest site to date.
InfoCast expects to deploy more than 2,000 agents in the next 12 months. "CosmoCall's pure-IP
technology is exactly what we needed to implement the work-at-home model that is central to our
business plan," said Jamie Hines, Executive Vice President of InfoCast. "With a single IP connection
for both voice and data, home working is a very cost effective alternative, even for telephone work.
And, as we offer the live Internet and web-based support that CosmoCall also enables, the benefits we
derive from the system will be even greater." "InfoCast shows great vision in creating the virtual call
center as a part of their overall application service provider program," said Ari Sonesh, CosmoCom's
President and CEO. "We are proud to be providing an enabling technology that will help InfoCast
differentiate their offering and become a leading ASP."

About CosmoCom Inc.

CosmoCom, Inc., developer of CosmoCall Universe, is a major enabler of two important industry trends
-- Live Internet Customer Care, and Distributed Call Centers. With CosmoCall, eBusinesses and their
customers worldwide can connect in multimedia, multi-channel interaction centers that include
telephone, voice and video over the Internet, keyboard chat, IVR, e-mail, voice mail, and fax.
CosmoCall's pure IP technology also provides unlimited geographical distribution of call center
operations with unprecedented cost-effectiveness, unmatched capacity, and very high system
availability. CosmoCom has received an array of awards since its genesis in 1995, including Call Center
Magazine's coveted Editor's Choice Award, Product of the Year Awards from several publications, and
recognition by the Harvard Business School Club.

About Infocast

Toronto-based InfoCast Corporation, an Application Service Provider (ASP) is in the business of
electronic content delivery and information management to meet the growing global needs of
high-speed corporate information consumers. InfoCast is using a sophisticated distributed architecture
technology that brings reliability and scalability to applications distributed across a network. This
technology provides the infrastructure that enables and enhances applications such as InfoCast's
initiatives in Distributed Learning, Telework, Virtual Call Center Solutions and Application Hosting. More
information about InfoCast Corporation can be found on the worldwide web at
infocast-corp.com.

SOURCE CosmoCom Inc. -0- 10/05/1999 /CONTACT: Lisa Napell Dicksteen of CosmoCom,
516-851-0100, ext. 209, ldicksteen@cosmocom.com/ /Web site: infocast-corp.com
(IFCC)

CO: CosmoCom Inc.; InfoCast Corporation ST: New York IN: MLM CPR REA SU:
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