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Non-Tech : Bill Wexler's Dog Pound
REFR 1.330-0.7%Jan 6 3:31 PM EST

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To: Dale Baker who wrote (503)3/31/1999 4:36:00 PM
From: Bill Wexler   of 10293
 
Compressed-salad manufacturer GBUR throws away more money...

biz.yahoo.com

Last year Gardenburger pumped its stock by announcing that it was paying exorbitant sums to advertise on the final episode of Seinfeld.

This year Gardenburger wows its shareholders by announcing another useless and expensive TV advertising campaign.

Gardenburger shareholders want to believe that Americans will throw away their fast food and switch to compressed-salad patties that vaguely resemble hamburgers and taste like.....compressed-salad.

At best Gardenburger is a niche business with low margins, high overhead, and zero barriers to entry. The stock is absurdly overvalued. Short with confidence whenever it pokes into the double digits.
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