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Microcap & Penny Stocks : IHTL Innovative Holdings&Technologies Telemetry in Sports
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To: Phatt Jake who wrote (553)7/20/1999 10:12:00 AM
From: Dave Gore   of 689
 
This deal is much more exciting than it sounds because the TV revenue in golf is huge. Supposedly it takes them 60-90 days to develop the technology for each sport. I am not sure how far along they are.

Golfers can be pretty analytical and the device for the golfer to record all the readings is in each shoe. They can get stress readings (i.e. blood pressure) as well as things like weight transfer readings all from an unobtrusive electronic pad in the shoe.

If a golfer hooks a shot, for instance, or plays a bad bunker shot, they can look at stress and the amount of weight put on one leg over another, as well as other readings.

Golf has a 24 hour channel doesn't it? And with that Frenchmen that "collapsed" on the last hole of the British Open getting a triple bogey, millions would have loved to have seen this technology.

ADVERTISING REVENUE....that's the name of the game. So in the last few weeks we have:

Military market (not TV revenue but they have a huge budget)
DEAL with Japanese media group ($51M over a few years)
Entry in PGA golf tour (at least that's what I assume this means)

Many still won't "get" IHTL until the revenue comes pouring in or there is an alliance with somebody like Yahoo. The technology can be used on TV broadcasts, I'm told, or on the website @ sen1, of course, but I wonder how they are solving the bandwidth issue.

Sen1.com will have several channels and ultimately they want to have streaming video on multiple channels...that's the goal and they seem to be making progress.

The big question investors have to ask is whether this is worth holding longer term or trying to daytrade. This one is tricky and seems like it that could go up at any time. Personally I think it should be trading above all time highs right now. Seems safer to hold.
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