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Technology Stocks : Apple Inc.
AAPL 269.46-0.2%3:59 PM EST

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To: KeepItSimple who wrote (56222)8/23/2006 3:19:36 PM
From: Cogito   of 213184
 
>>i'm an amateur artist, but i do know my pigments. black paint is the cheapest color of paints.

so its costing them less to produce than the white ones, but it costs more.<<

KIS -

It isn't paint. Formulation of the type of plastic used in the MacBook case may indeed cost more when using a black pigment. But I suspect it is only the larger hard drive and the "coolness" factor that make the black one cost more.

- Allen
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