Just adding my own 5.3 cents to this domain name issue.
Judging from personal experience, I agree that the clumsy
www.insidertradin.com will have some effect on the
effectiveness of PRWT's web presence. In 1995, I founded
the first web-based publication dedicated to computer games.
This was in an era when web publications as a whole were a very
new thing (except for Wired, there wasn't much out there yet).
For some stupid reason, I thought that PC Multimedia &
Entertainment Magazine would be a good name for a site whose
target audience was almost exclusively gamers, and the URL
logically followed: pcme.com.
Within a year of our launch, numerous similar sites had sprung
up, with more clever names like www.gamespot.com. Word of mouth
kept us going, but to this day the site gets considerably fewer
visitors than some of the other (some would say, inferior <g>)
sites that had the good sense to grab themselves a catchy name.
Of course, there are notable exceptions -- The Happy Puppy Games
Site (http://www.happypuppy.com), founded in 1995 (shortly
preceding PCME) by my good friend Sandra Woodruff, was one of the
most heavily visited sites not only in the gaming community but on
the Internet (ranking high with microsoft.com and netscape.com on
the traffic charts) for most of 1995 and 1996.
Make of this what you will. Personally, I'm not too concerned at
this point, although it would probably be a good idea to look at
alternative domain names once everything is up and running
smoothly (and possibly before the advertising blitz begins).
One of my favorite sites is...
tradebps.com
Thank God for bookmarks! :-)
Michael Bendner |
