New York, New York, Sep. 11, 2000 (Market News Publishing via COMTEX) -- Arete
Industries, Inc., announced that the Company has retained Stock Enterprises,
Inc. of Las Vegas, to assist in fulfillment of Arete's Investor Relations (IR)
programs, to pursue financial and market support and exposure within the
broker-dealer community, to develop dialogue with micro-cap analysts, as well as
with the media, institutional investors, and individual investors.
 
(Photo: newscom.com ) Las Vegas-based
Stock Enterprises had previously served in this role during 1998-99 after the
change in control. Stock Enterprises' President, James Stock, is a former
Registered Investment Professional, and was previously a senior executive with
Lamborghini USA.
 
Stock commented, "Having recently gotten reacquainted with senior management,
and thoroughly reviewed Arete's new Business Plan and restructured company, I am
convinced that Arete Industries has a real chance of achieving its financial
objectives. Arete's Aggression Sports subsidiary is especially appealing,
offering significant near-term revenue potential in the specialty outdoor sports
product line. Their unique and innovatively designed products could be regarded
as 'trail-blazing.' I especially like the SnowFangs(TM) which, for the winter
trekking enthusiasts, should be a hot seller."
 
Arete CEO and president, Tom Raabe, stated, "We welcome the return of Stock
Enterprises during a period of rapid growth of our company. With everyone in
management deeply involved in operational issues, we certainly need help
fulfilling our duty to keep the market and our shareholders informed of
important developments. Jim Stock's hard working, straight forward and high
profile approach is just what we need to get the word out about our Company and
to open new doors in the retail brokerage community. I am pleased that Jim Stock
has expressed confidence in our future potential, and all of us will be working
hard to deliver on that potential."
 
A four-page Research Report on Arete prepared by Stock Enterprises, Inc., can be
obtained by fax or by mail by contacting Stock's office directly, at (702)
614-0003.
 
Please visit the Company's Website at areteindustries.com.
 
Contact: James Stock, Stock Enterprises, Tel: 702/614-0003, Email:
stockenter@aol.com.
 
Safe Harbor Statement under the Private Securities Litigation Reform Act of
1995:
 
Statements contained in this document which are not historical fact are
forward-looking statements based upon management's current expectations that are
subject to risks and uncertainties that could cause actual results to differ
materially from those set forth in or implied by forward looking statements. The
Company is not required to update its forward-looking statements. These risks
are described in the Company's Form 10-KSB for the fiscal year ending December
31, 1999, filed with the SEC.