hey there... nice finish for cs today... + 1 1/4... mf + 20.9 million... 4.12 mil shares traded...
sape news...
Tuesday October 5, 11:58 am Eastern Time
Company Press Release
Sapient Teams With iWon.com to Create New Destination Portal With the Ultimate Customer Loyalty Program
Innovative, Real-Time Entry Tracker Takes 'Stickiness' to a New Level
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Oct. 5, 1999--Sapient Corporation (NASDAQ:SAPE - news), an innovative e-services consultancy, today announced it has teamed with iWon.com to launch a new Internet portal that combines world-class search, content and functionality with the Internet's largest guaranteed cash giveaway. Sapient provided an integrated program of digital business strategy, brand identity, technical expertise, usability research and program management to develop the unique portal in just four-and-a-half months.
By simply using the site to search the Web, check email, go shopping, check the news or perform other regular portal activities, iWon.com users earn entries with practically every click. iWon.com will give away, to its users, $10,000 every day, $1 million every month and $10 million on Tax Day (April 17, 2000). Entries accumulated by users are displayed and updated on a real-time basis through an innovative and patent-pending entry tracking system, developed in collaboration with Sapient, which appears at the top of each page. The large cash giveaways, coupled with this entry tracking system, are the ultimate in consumer loyalty programs slated to redefine ''stickiness.'' Participation is free.
''We knew our site's success depended on our being the first to market with this compelling combination,'' said Jonas Steinman, Co-CEO of iWon.com. ''We chose Sapient to help develop and brand iWon.com based on its track record for delivering exceptional strategy, creative and technical expertise with unrivalled speed to market. Plus, the team's ability to identify and work with over 45 content and technology partners was critical.''
''Sapient is proud to have worked with iWon.com to develop this unique Internet site,'' said Jerry A. Greenberg, Co-Chairman and Co-CEO of Sapient. ''By developing this exceptional digital business model that combines the resources of a portal with the incentive of daily cash giveaways, iWon.com has the opportunity to attract an extremely loyal group of users.''
iWon.com was designed to appeal to mainstream America. With this in mind, Sapient helped design and develop a site that includes simple and intuitive navigation, and the scalability to handle loyal, repeat users.
About iWon.com
iWon.com, based in Irvington, NY, is a CBS-backed destination Internet portal combining world-class search, content and functionality with the Internet's largest guaranteed cash giveaway. Located at www.iwon.com, iWon.com is giving away, to its users, $10,000 every day, $1 million every month and $10 million on Tax Day (April 17, 2000). Users collect entries into the Daily, Monthly and Tax Day giveaways for practically everything they do on the site - from searching the Web and reading the news to checking their emails and tracking their stocks. The more you use iWon.com, the more entries you collect and the greater your chances of winning. Participation is free.
About Sapient
Sapient Corporation is an innovative e-services consultancy. Through the delivery of integrated services, from digital business strategy and experience-based research through user-centered design and technology implementation, Sapient helps emerging and evolving businesses transform themselves into e-businesses. Founded in 1991, Sapient has experienced strong and consistent revenue growth in each of the last eight years. The company currently has over 1,800 employees in offices in Cambridge, Mass., the company's headquarters, as well as London, Sydney, Milan, New York, San Francisco, Chicago, Atlanta, Dallas, Los Angeles and Washington, DC. More information on Sapient can be found at www.sapient.com.
Sapient is a registered trademark of Sapient Corporation. All other product, service and company names are trademarks, registered trademarks or service marks of their respective owners.
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Contact:
Sapient Corporation
Mary Cocoma, (415) 659-4449
mcocoma@sapient.com
or
iWon.com
Jon Brod, (914) 591-2000 x129
Jbrod@staff.iwon.com
or
FitzGerald Communications
Greg Fraser, (415) 677-0223
gfraser@fitzgerald.com
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