Slagle you are smart guy, but sometimes I worry that you don't connect to the new age and keep up with the latest trends - remember what Armand said in his Vampire movie -
Armand (Antonio Banderas) The world changes. We do not. Therein lies the irony that finally kills us. I need you to make contact with this age.
It is not a waste to the many who watch it as thier emotional support system - it has become thier FRIEND - replacing FIDO, HUBBY, MOMMA, JOB, CHILD or any other of the old type FRIENDS - even ayn rands friends have been replaced - her BOOKS - hehe.
cabletvadbureau.com
Lifetime is the leading source of entertainment and information for and about women. Women have a powerful emotional connection to Lifetime that begins with our programming. Lifetime not only provides a sanctuary from the rigors of everyday life, but a common ground for all women to connect on issues relevant to them. Study after study confirms that women consider Lifetime "their favorite network" and "a good friend." Whether it’s a great Lifetime Original Movie, our top rated original dramas or an interactive visit to our website, women everywhere are tuning to Lifetime in record numbers to enhance their lives. Local advertisers know that women account for more than 85% of all purchases in the U.S. and turn to Lifetime to reach their desired female customer. Lifetime is the leader in advocacy issues such as breast cancer and self-esteem and offers sponsorship opportunities annually.
Women influence over 95% of total goods and services purchase decisions and spend more than $3.5 trillion dollars annually. Lifetime Television is the perfect environment for advertisers to reach female consumers because…
Source: Business Women's Network, 2002.
1. More women say companies that advertise on Lifetime have a commitment to quality and excellence than any other network.
Source: Knowledge Networks Statistical Research, February 2003.
2. Lifetime Television is the #1 adult targeted network in total day.
Source: Nielsen Media Research YTD 12/30/02-9/28/03, HH Cvg. Area ratings. Tied with Fox News.
3. Year-to-date among W18-49, Lifetime has the longest length of tune in Primetime among al basic cable and broadcast networks.
Source: Nielsen Media Research YTD 12/30/02-9/28/03 (tied with Soap and LMN).
4. Lifetime is #1 among all women demo's in total day and among W18-49 and W18+ in Prime and Total Day.
Source: Nielsen Media Research 12/30/02-9/28/03, HH Cvg. Women demo’s include: Total Day W18-34 (tied with NICK), W18-49, W25-54, W18+, W50+ and WW18+. Prime W18-49, W18+, W25-54, WW18+ and W50+.
5. Our Lifetime Commitment campaigns are fully integrated and prove to be a huge success by offering partnerships with Local Ad Sales, Marketing and Public Affairs. |
