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Technology Stocks : Apple Inc.

AAPL 277.38

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11:27 AM EST

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To: Alomex who wrote (7499)	1/9/1998 2:55:00 PM
From: BillHoo	of 213174

"Switching to a different platform is darn expensive, yet plenty of Mac users did that over the last few years" I don't think that many Mac users actually switched. Actually having been part of the PC assimilation process, the user's are still holding onto their Macs. The only difference is the Macs have moved from their desktops at work to their desktops at home and the PCs are being supplied by their corporate purchasing departments for work. At some point, when those Mac users are ready (based on price and techno-stability) I think they will purchase Macs in volume. Pent up demand will drive Apples success and they just have to find the right stimulous to trigger this. In 1995 it was the stability of the economy that triggered the floodgates of pent-up auto sales as most of the U.S. population had been holding onto their old cars for more that 5 years (prior to that auto purchases averaged a new one every 3 years). 95 was the best year for auto sales, pricing was right and the U.S. auto industry had products that compared with overseas competitors. What could Apple use to trigger this release? Or is this what we are seing with the great G3 sales? -Bill_H

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