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Strategies & Market Trends : Cents and Sensibility - Kimberly and Friends' Consortium

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To: dudie who wrote (7566)6/8/1999 1:37:00 PM
From: 2MAR$   of 108040
 
** Earlier release:** BIG ENTERTAINMENT'S BIGE.COM OPENS ONLINE MOVIE STUDIO ST
B: BIG ENTERTAINMENT'S BIGE.COM OPENS ONLINE MOVIE STUDIO STORE ON YAHOO!
SHOPPING

BOCA RATON, Fla., Jun 8, 1999 /PRNewswire via COMTEX/ -- Big
Entertainment, Inc.'s (Nasdaq: BIGE) online property bige.com, one of
the world's largest online movie studio stores, today announced that
its products are now available through Yahoo!(R) Shopping
(http://shopping.yahoo.com), a comprehensive one- stop Internet
shopping service. The agreement allows millions of Yahoo! Users to
easily access bige.com's wide assortment of movie merchandise,
including one of the most extensive displays of Star Wars(TM) products
on the Web.

"BigE is very pleased to be working with Yahoo!," stated Laurie S.
Silvers, President of BigE. "By gaining access to Yahoo!'s global
audience, we hope to expand our customer base substantially."

As an online merchant whose products are available on Yahoo! Shopping,
BigE joins more than 5,000 online stores, including Cambridge
Soundworks, Crabtree & Evelyn, Digital Chef, Egghead.com, FAO Schwarz,
Fragrance Counter, Greatfood.com, Kennedy Space Center's Space Shop,
Lifetime Television, Roadrunner Sports, RockportGolf, Rolling Stone,
Shoe Pavillion, Smith & Hawken, SF MOMA, Vermont Teddy Bear Company,
Yahoo! Gear and many more.

About bige.com and Big Entertainment Big Entertainment owns
Hollywood.com, bige.com, and CinemaSource, a combination of
movie-related Internet businesses, and has signed an agreement in
principle for CBS to receive an initial 35% ownership interest in
BigE's Internet businesses. Bige.com is an online movie studio store
offering thousands of entertainment products from Hollywood studios and
popular culture. Bige.com sells merchandise based on movies and popular
culture including items such as apparel, action figures, games, plush,
collectibles and posters. Bige.com is available on the Web at
www.bige.com as well as on many popular Web sites, including, among
others, usatoday.com and broadcast.com.

Yahoo! and the Yahoo! logo are registered trademarks of Yahoo! Inc. All
other names are trademarks and/or registered trademarks of their
respectiveowners.

(The matters discussed herein that are forward-looking statements are
based on current management expectations that involve risks and
uncertainties that may result in such expectations not being realized.
Potential risksand uncertainties include, but are not limited to, the
risks described inBig Entertainment's filings with the Securities and
Exchange Commission.)

SOURCE Big Entertainment, Inc.
(C) 1999 PR Newswire. All rights reserved.
prnewswire.com -0-
CONTACT: Laurie S. Silvers, 561-998-8000, or e-mail,
laurie@bige.com, or
Investor Relations, Mark Cohen, 516-773-2477, both for
Big Entertainment
/Company News On-Call:
prnewswire.com or fax,
800-758-5804, ext. 094769

WEB PAGE: bige.c
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