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Politics : Formerly About Advanced Micro Devices

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To: i-node who wrote (763845)1/14/2014 1:34:32 PM
From: bentway   of 1576340
 
Dave, the vast majority of Americans don't GET their news from cable.

money.msn.com

"That may be giving some Fox News executives their own gray hairs. The network's median age has edged above 65 for six of the past eight years, The New York Times' Bill Carter reports. It's impossible to know exactly how old Fox News' audience is, because ratings company Nielsen doesn't provide an exact figure once viewers are older than 65.

At the same time, viewers in the 25-to-54 age group have been dwindling. The network shed 11% of its younger viewers in the second quarter.

That's a bad sign for any network, but it's especially worrying for a news channel, where advertisers buy programs based on the number of viewers who are 25 to 54. (Most entertainment channels use the slightly younger 18-49 demographic as a yardstick.)

"The numbers indicate they haven't been replacing the younger viewers," cable analyst Craig Moffett, who runs Moffett Research, told the Times. "

Fox "News" is the network for Republican geezers.
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