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Non-Tech : Any info about Iomega (IOM)?

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To: VICTORIA GATE, MD who wrote (8013)9/30/1996 9:37:00 AM
From: eddie   of 58324
 
Subj: Iomega Establishes Agreements With Leading Industry Component Suppliers; Intel,
Date: 96-09-30 08:38:55 EDT
From: AOLNewsProfiles@aol.net

ROY, Utah--(BUSINESS WIRE)--Sept. 30, 1996--Iomega Corporation
(NASDAQ:IOMG) today announced that Intel, Motorola, Texas Instruments
and Symbios Logic plan to commit design teams and utilize their wafer
fabrication capacity for the development and manufacture of the
various IC (integrated circuits) technologies used in Iomega's
personal storage products.
These companies are also considering several plans which include
the sharing of intellectual property necessary to provide key second
sourcing of components for Iomega's Zip, Jaz and Ditto drives.
Starting in the first quarter of 1997, these companies will join
Adaptec and Atmel as suppliers who plan to provide silicon solutions
to assist Iomega in meeting the demand for Zip, Jaz and Ditto drives.
Establishing relationships with top integrated circuit suppliers will
help secure high-volume manufacturing capabilities for Iomega,
ultimately helping to drive down the overall cost of current and
future models of Iomega's products.
"Demand for our Zip, Jaz and Ditto drives matches that of some of
the most popular consumer electronics products. By securing
manufacturing relationships with these companies, we are poised to
meet this demand while ultimately driving down the cost of our
products," said Kim B. Edwards, president and CEO of Iomega.
"Gaining the support of this 'dream team' of suppliers signifies a
major milestone for Iomega as a leader in defining the future of
personal storage solutions."

Silicon Solution Alliances
Texas Instruments will provide advanced read channels, DRAMs,
pre-amplifier and motion control technologies for Iomega's personal
storage product lines. These integrated silicon solutions provide
Iomega with the necessary cost effective Mixed-Signal technology,
which is important in achieving Iomega's price performance goals.
Texas Instruments will also provide ASIC solutions for Iomega's Ditto
tape family.
"Meeting the demand for limitless storage by working with Iomega
to define the next standard for removable storage is a strategic
initiative that Texas Instruments is pleased to be a part of," said
Rich Templeton, president, Texas Instruments Semiconductor Group.
"We believe Iomega is a clear leader and a pacesetter in this
market."
Motorola will integrate their microcontroller technologies with
Iomega custom logic and additional memory functionality on single
chip products. In addition, Motorola will provide design support,
manufacturing capacity, and additional silicon solutions that further
enable Iomega to produce cost effective personal storage systems.
"Iomega is ushering in a new era of personal storage, and we want
to be a part of that," said Tommy George, president, semiconductor
products sector, Motorola. "By lending significant expertise in
design and manufacturing, we can help Iomega become successful as the
recognized leader in providing personal storage solutions."
Intel will supply Iomega with a highly integrated silicon
solution that combines microcontroller, disk controller, interface
logic and memory technology on a single chip. Their efforts to
provide high-volume production resources and drive electronics,
intellectual property and technical expertise will result in improved
cost and performance of Zip drives.
"Combining Intel's feature integration capabilities with our
advanced, high volume manufacturing capability offers optimum
performance and affordability to new types of personal storage
products like Iomega's Zip drives," said Peter Green, general
manager of Intel's Computing Enhancement Division.
Symbios Logic will supply highly integrated SCSI and ATAPI
controllers which combine microcontroller, disk controller, interface
logic and memory on a single integrated circuit. Symbios Logic's
intellectual property and architectural expertise are key components
to Iomega's Zip drive.
"Given our long history of strategic partnerships with industry
leaders, Iomega is the clear choice to partner with in the personal
storage market," said Gene Patterson, president and CEO of Symbios
Logic, Inc. "By working to co-develop Iomega's personal storage
products with our integrated silicon solution design and
manufacturing resources, we can help Iomega further position itself
as the market leader in personal storage solutions."
Adaptec will continue to use its I/O expertise to develop data
path management/host interface silicon for Iomega. This silicon
manages the movement of data between the host and media and ensures
data integrity for Iomega's Jaz drive. Additionally, Adaptec will
play a key role in supplying Iomega production capacity.
Atmel will provide leading edge non-volatile memory, programmable
logic and application specific products for Iomega's personal storage
solutions.
Iomega Corporation provides personal computer storage solutions
that help people manage their computer stuff -- anywhere. These
solutions include: Zip drives and disks; Jaz one-gigabyte drives and
disks; Ditto tape backup drives and tape cartridges; and the
Bernoulli line of removable drives and disks. Used in homes,
business, government and education, and by creative professionals,
Iomega storage solutions are available through computer retail
stores, resellers and major distributors. The Company can be reached
at 800-MY-STUFF (800-697-8833) or at its home page, located at
www.iomega.com
-0-
Note to Editors: Iomega and Bernoulli are registered trademarks
of, and Zip, Ditto, Jaz and the Iomega logo are trademarks of, Iomega
Corporation. All other brand and product names are property of their
respective companies. Any statements contained herein that are not
statements of historical fact may be deemed to be forward-looking
statements. There are a number of important factors that could cause
actual events or the company's actual results to differ materially
from those indicated by such forward-looking statements including
market acceptance of, and demand for, the company's drive and
removable disk products, manufacturing issues including the supply of
components, product pricing, competition, intellectual property
rights and litigation, general economic conditions, and other risks
identified in Iomega's Securities and Exchange Commission filings.
--30--blm/sf*

CONTACT: A. Cory Maloy, Iomega Corporation (801) 778-3712
Susan Breshears, Copithorne & Bellows (415) 975-2216
or
contact:
Iomega Investor Relations Department (801) 778-3585
Howard Kalt, Kalt Rosen & Associates (415) 397-2686
or
Anne P. Schaller, Intel (602) 554-2388
Jeff Gorin, Motorola (602) 952-3854
Erin Fairchild, Texas Instruments (713) 274-2262
Lynette Szantho, Symbios Logic (970) 226-9674
Francesca Zenezia, Atmel (408) 451-2855
Sheila Paul, Adaptec (408) 957-4595
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