TWEC.COM Announces Exclusive Co-Marketing Agreement With Gigmania.Com
ALBANY, N.Y.--(BUSINESS WIRE)--Nov. 9, 1999--
TWEC.COM To Be Preferred Music, Movie and Video Game Provider
TWEC.COM (www.twec.com), the e-commerce site of leading entertainment products
retailer Trans World Entertainment Corporation (Nasdaq National Market: TWMC), today
announced an exclusive agreement with online concert site, Gigmania.com. The agreement
positions TWEC.COM as the preferred CD, music, video and video game provider for product
sales on the Gigmania site (www.gigmania.com).
Under the terms of the agreement, TWEC.COM will place a "Get CD" button on
www.gigmania.com that will link from artist tour dates listed on the Gigmania web site to
the TWEC artist discography pages - pages that list album information on a particular
artist. For each artist displayed on the Gigmania site, TWEC.COM will feature up to three
of the most current concert tour dates listed on Gigmania.com as well as a link back to
Gigmania that will provide additional tour information. In addition, by linking to
Gigmania.com, visitors to www.twec.com will be able to purchase tickets online.
"Gigmania's prominent position as an online provider of live music tour schedules
enables us to add an important live element to our comprehensive online music
superstore," said Jim Litwak, Executive Vice President of Marketing and Merchandising,
Trans World Entertainment. "Gigmania features state-of-the-art live music information
that complements our e-commerce offering."
"Partnering with Trans World Entertainment Corporation is a great step forward for
broadening the audience of our live music information site," said Gigmania Co-founder and
CEO, Tyson Daugherty. "Its growing e-commerce presence and established bricks-and-mortar
entertainment sales success makes Trans World a perfect partner for Gigmania's industry
leading content and innovative Internet model."
According to the agreement, TWEC.COM will place links on their artist product and/or
discography pages that will link directly to Gigmania's artist tour pages. Further
promotion of the agreement between TWEC.COM and Gigmania will take place in the Trans
World stores. Possible promotions include in-store posters, promotional product giveaways
and in-store advertisements.
About Trans World Entertainment
Trans World Entertainment is the leading music retailer in the United States,
operating 980 retail stores in 44 states, the District of Columbia and Puerto Rico as
well as an e-commerce site, www.twec.com. Mall locations include Camelot Music, Record
Town, The Wall and F.Y.E. Freestanding locations include Coconuts Music and Movies,
Strawberries Music, Spec's and Planet Music.
About The Web's Entertainment Center (TWEC.COM)
TWEC.COM is the online hub for Trans World Entertainment's retail stores. With
worldwide distribution spanning 16 countries in addition to the United States, the site
features all of the music CDs and cassettes, video games, DVD and VHS (PAL and NTSC) home
videos that are available at its retail stores, and more. TWEC.COM is home to Trans
World's "On Stage" series, featuring live concerts, online chats, in-store artist
appearance schedules, in-studio performances and entertainment media that is on-demand.
About Gigmania
Headquartered in Brooklyn, New York, Gigmania is the ultimate online community for
fans of live music. Gigmania provides consumers with up to date concert information on
venues of all sizes in over 2,400 cities worldwide. Gigmania also offers a searchable
database of over 15,000 artists. Fans can listen to music samples, purchase concert
tickets, buy CDs, view videos, post their own concert reviews or take advantage of a
variety of record company promotions.
Certain statements in this report set forth management's intentions, plans, beliefs,
expectations or predictions of the future based on current facts and analyses. Actual
results may differ materially from those indicated in such statements. Additional
information on factors that may affect the business and financial results of the Company
can be found in filings of the Company with the Securities and Exchange Commission.
CONTACT: Trans World Entertainment Corporation
Jim Litwak
Executive Vice President of Merchandising and Marketing
518/452-1248 (ext.7240)
or
The MWW Group
Media Relations
Charlotte Ostor
costor@mww.com
or
Investor Relations
Robert Ferris
rferris@mww.com
201/507-9500
or
Gigmania
Erik Filkorn
802/651-0112
filkee@aol.com
08:29 EST NOVEMBER 9, 1999 |
