Is Satyam the AOL of India?
redherring.com
By John E. Fitzgibbon Jr. Redherring.com October 15, 1999
India's second largest Internet service provider, Satyam Infoway, plans to strike it rich on Wall Street next week when Merrill Lynch (NYSE: MER) and Salomon Smith Barney offer $54.3 million worth of American Depositary Shares to international investors.
Satyam launched in November 1998, after the deregulation of the ISP market in India. The company was the first private ISP provider in the country and, in terms of customers, is second only to the Indian Government's majority-owned Videsh Sanchar Nigam Limited.
HOWDY PARTNERS The company offers dial-up Internet access, email, and Web page hosting to consumers in India through online registration and user-friendly software. As of August 1999, the company had more than 77,000 individual consumers and more than 300 corporate customers.
Satyam has formed strategic partnerships with companies such as America Online's (NYSE: AOL) Compuserve Network Services, Sterling Commerce (NYSE: SE), and Open Market (Nasdaq: OMKT) to offer related content sites specifically tailored to Indian interests worldwide. The sites cover information on the latest news, personal finance, movies, music, and automobiles. During August 1999, the company's six Web sites generated about 6.5 million page views.
IT research firm IDC is estimating rapid growth for the Indian Internet access and electronic commerce markets, projecting that the installed personal and network computer base in India will grow at an average 44 percent annual rate to 8.2 million in 2002, up from 1.9 million in 1998. Internet users are expected to grow at a rate that averages 76 percent annually to 4.5 million by 2002, up from 0.5 million in 1998. And Internet commerce revenue growth is projected to grow at a 260 percent rate by 2002 to about $594 billion, up from $3.5 million in 1998.
BREAKING INTO THE BLACK For the year ended March 31, 1999, the company reported revenues of Rs103.3 million ($2.4 million) up from Rs6.8 million in 1998. And for the quarter ended June 30, 1999, revenues soared by 360 percent to Rs80.9 million ($1.86 million), up from Rs17.6 million a year earlier. Although losses are mounting, an occupational hazard for Internet firms, the company's revenues exceed its losses for the June 1999 quarter, and that's unusual.
Currently, the company owns and operates points of presence in 25 of the largest metropolitan areas in India, and plans to expand to 40 cities in India by April 2000. The company believes this will allow it to provide Internet access service via local telephone lines to nearly 85 percent of the installed personal computer base in the country.
The first Indian IPO that came to market in the U.S. was Infosys Technologies (Nasdaq: INFY), which was priced on March 11, 1999. Infosys develops software, turnkey projects, and products for the banking, telecommunications, and manufacturing industries. Its shares were priced at $34 each and it closed its first trading day at $46.88, up 38.8 percent. Good, but not great in today's super-charged IPO market. Since then, the stock has been a scorcher, having hit a high at $179.50 a share on Monday, October 11, up 427.9 percent from its offering price.
Turning back to the newest Indian company planning to come public in the U.S. IPO market, Satyam Infoway is now Hot, according to IPO experts. |