AVBC - Aqua Vie Hydrators(TM) ... Find Them First in Northern California At Raley's
and Savemart Stores
KETCHUM, Idaho, Jun 4, 2001 /PRNewswire via COMTEX/ -- Aqua Vie Beverage
Corporation (OTC Bulletin Board: AVBC) announced today that retail availability
of the company's all-natural Hydrator(TM) water beverages is set to expand
during the month of June in northern California through the Raley's and Savemart
supermarket chains. In-store demonstrations and retail advertising will commence
during the month of July.
Thomas Gillespie, Aqua Vie's president and chief executive officer, indicated
that in addition to Raley's and Savemart in northern California, the company
continues to expect retail availability to expand throughout the western region
during the month of June and for the remainder of the summer. "Aqua Vie
Hydrators(TM) continue to experience a high level of consumer acceptance in our
initial region of large-scale distribution, and especially in the highly
competitive California market. We intend to capitalize on a hot summer to
increase consumer awareness and demand through regional advertising and in-store
promotions," said Gillespie.
Founded in 1935 as "The Nation's First Drive-In Market," Raley's is a northern
California and Nevada grocery chain operating the Raley's Supermarkets and Drug
Centers, Bel-Air Markets, Nob Hill Foods, and the Food Source warehouse stores.
Savemart operates over 100 grocery stores in northern California under the
Savemart, S-Mart and Food Maxx banners.
Aqua Vie Beverage Corporation develops and markets all-natural, lightly
flavored, still (non-carbonated) bottled spring water. The company's low-
calorie alternative beverages are bacteria-free and contain no preservatives.
Aqua Vie produces and markets the Hydrator(TM) line of beverages in the United
States and Europe. This beverage line, comprised of seven low-calorie, all-
natural beverages that are lightly flavored and packaged in half-liter bottles,
is designed to increase one's personal consumption of water, naturally. The
underlying technology also serves as the delivery system for Aqua Vie's new line
of children's Hydrators(TM), PurePlay(TM), and Eau Vin(TM), Aqua Vie's line of
nonalcoholic wine and champagnes made from spring water. For further information
about Aqua Vie Beverage Corporation, visit the company's web site at
www.aquavie.com.
NOTE: Statements contained in this news release that are not strictly historical
are forward-looking within the meaning of the safe harbor clause of the Private
Securities Litigation Reform Act of 1995. The company makes these statements
based on information available to it as of the date of this news release and it
assumes no responsibility to update or revise such forward- looking statements.
Editors and investors are cautioned that such forward- looking statements invoke
risk and uncertainties that may cause the company's actual results to differ
materially from such forward-looking statements. These risks and uncertainties
include, but are not limited to, demand for the company's product both
domestically and abroad, the company's ability to continue to develop its
market, general economic conditions, and other factors that may be more fully
described in the company's literature and any periodic filings with the
Securities and Exchange Commission.
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SOURCE Aqua Vie Beverage Corporation
CONTACT: Thomas Gillespie, President, Chief Executive Officer of Aqua
Vie Beverage Corporation, 208-622-7792; or Madeleine Franco o
Jordan Richard
Assoc., 801-268-8610, ir@jordanrichard.com, for Aqua Vie Beve
age Corporation
URL: aquavie.com |
