TORONTO, April 28 /CNW/ - Bid.Com (www.bid.com), Canada's premier online auction, and Chapters Internet (www.chapters.ca), Canada's leading online bookstore, today announced they have entered into an exclusive book selling partnership. The agreement includes the development of a Chapters-branded book category on the Canadian portion of the Bid.Com web site, as well as Chapters.ca merchant link buttons and Internet advertising throughout the site.
As part of the relationship, Bid.Com will create a unique category on their Canadian site for the purpose of auctioning and selling books, enabling shoppers to locate and purchase special gifts and collector items at low prices. Bid.Com visitors will have the opportunity to browse and buy rare books, signed books and other Chapters merchandise online, reducing the amount of time traditionally needed to search for these hard-to-find items. To enhance their off-line presence, Bid.Com will launch unique promotional events in Chapters retail stores across Canada in the coming months.
"We are very pleased to join forces with Chapters Internet, another successful Canadian e-commerce venture," said Jeff Lymburner, President, Bid.Com. "This relationship will enable us to create a significant off-line presence for Bid.Com through cross-promotional activity in various Chapters locations, while also enhancing our site with a unique category for book lovers."
"This online partnership represents an excellent opportunity for Canadian book lovers to purchase items that will enhance their book collections," said Rick Segal, President, Chapters Internet. "Through our agreement with Bid.Com, Chapters Internet will further extend its online reach and introduce Chapters.ca to a unique group of Canadians online."
On April 23, Chapters began advertising on www.bid.com to promote the launch of their new e-commerce site, www.chapters.ca. The Chapters' book category on Bid.Com will be available online early this summer. Other opportunities are currently being explored that combine Bid.Com's auction technology and Chapters Internet's position as Canada's most popular online bookstore.
About Bid.Com
Bid.Com, founded in 1995, is one of the Internet's leading online auction sales organizations, with offices in Toronto and Tampa, Florida. The Company offers a compelling, entertaining and cost- effective method of selling a wide array of goods and services over electronic distribution channels. Bid.Com is strategically positioned to leverage its business-to-consumer technological leadership by offering the pre-eminent online auction platform for co-ventures into business-to-business markets, licensing custom branded e-commerce solutions and for distribution through broadband/cable media. The Company's shares have traded on the Toronto Stock Exchange since February 1998 and recently began trading on the NASDAQ National market.
About Chapters Internet
Chapters Internet, a Canadian e-commerce company, is a division of [ Chapters Inc. ] (Toronto Stock Exchange - CHP). The Company launched its online operations in October 1998 and immediately became a major player in Canada's e-commerce marketplace. At Chapters.ca, Canadian shoppers have access to millions of book titles as well as a wide selection of videos and DVDs, music CDs and software. Earlier this year, Chapters Internet received Internet World Canada's Site of the Year Award for its impact on the lives of Canadians.
(Copyright Canada Newswire)
_____via IntellX_____
Publication Date: April 28, 1999
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