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Technology Stocks : Omniture, Inc. (OMTR)

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From: JakeStraw5/6/2008 8:30:16 AM
   of 161
 
Omniture upgraded to 'Buy'
biz.yahoo.com
Tuesday May 6, 8:09 am ET

Analyst lifts rating on Omniture, saying strategy is working and sales and margins are growing

NEW YORK (AP) -- A Piper Jaffray analyst says Omniture Inc.'s marketing strategy is working and sales are strong, and he upgraded the analytic software company's stock to "Buy" from "Neutral."

Aaron Kessler said Omniture is the leader in the Web analytics sector, and its strategy of selling more products to former customers of Visual Sciences Inc. -- which Omniture bought in the first quarter -- is working. He increased his price target to $30 per share from $25.

He added that the company's profit margins are improving and should continue to grow, and broader economic conditions are not hurting Omniture's sales growth.
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