e.Digital Corporation(EDIG) - Embedded Digital Technology Message Board

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Technology Stocks : e.Digital Corporation(EDIG) - Embedded Digital Technology

EDIG 0.0001000

0.0%

Mar 20 5:00 PM EST

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To: Jon Stept who wrote (8963)	1/6/2000 3:04:00 AM
From: cAPSLOCK	of 18366

I think the reason the music companies are getting involved with this at all is because of the licensing issue. Their music is being pirated and distributed over the internet, and they want to prevent that. They are being reluctantly being pulled into it, they aren't pushing it. Bingo Jon, You just hit the nail on the head. That is one of the interesting things about the internet. It always has been the ultimate medium for the FREE exchange of information. Companies that have learned to make money off THAT concept are the ones that have made money on the internet. So the smart folks at record companies are thinking up ways to do this very thing. Because if THEY don't do it, eventually someone else will. Think of it this way... here are two companies that have been profitable on the net: Yahoo and Ebay. Neither of them sell anything. They are sites that offer free information. Simple as that. The reason companies like this are the first to become profitable is simply because they have small overhead, and are following the Internet zeitgeist: they deal in the free exchange of information. Now music offers a different sort of challenge. The content itself is what has been sold traditioanlly similar to the way books have been sold. As a tangible product. And this is the next tier of profitable internet companies. People who deal in tangible goods. (like AMZN) Just because the media can be manufactured (and theoretically sold) electronically doesn't mean that this will stop the sale of traditional product. At least not yet. Conversely, the sale of music on tangible media will not stop the electronic distribution. Newspapers and magazines have figured it out. Stock brokerages have figured it out. Even retailers are starting to catch on. The simple fact remains that the first businesses to sucessfully gain brand recognition in digital music will most likely control the market for a good deal of time. How they do it is the million dollar question... but they WILL do it. As to edig... what an exciting few days. I bought alot of shares of NCII around .80 a few years ago after gaining an understanding of their technology. I must admit that there was a period of time that I considered writing the stock off. We still have a ways to go. The hocky puck and the thermostat (admit it! ;) have yet to be seen in stores. ;) The thermostat is obviously a mock up. But the news is good, and the company has some visible stuff on the horizon! regards, cAPSLOCK

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