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Technology Stocks : Apple Inc.

AAPL 278.79

-0.7%

Dec 5 9:30 AM EST

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To: Doren who wrote (9075)	3/4/1998 12:36:00 PM
From: BillHoo	of 213173

<<Intergraph is trying to become 'the' name graphic machines on the WinTell side. >> Yes, if Apple wants to play hardball, they should take advantage of that article in a follow-up of the snail ad. Something like: VISUAL: Pentium snail with Intergraph logo crawling across screen. VO: Since our announcement that Apple's G3 PowerMacs are nearly twice as fast as the Intel Pentium II processor, we've been challenged by one of their top contendors at Intergraph. In a report by PC Week, Intergraphs machine almost ties with the G3. However, Intergraph also wants you to pay several thousand dollars more than the PowerMac G3. Nice try, but Intergraph probably has to go back to the drawing board. FADE OUT: Apple logo "Think Different" What works great in this is the article from PC Week. It adds credibility from a PC information source that the PC bigots can't argue. -Bill_H

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