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Strategies & Market Trends : Roger's 1998 Short Picks
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To: poodle who wrote (8612)5/24/1998 10:54:00 PM
From: poodle   of 18691
 
Recipe:
Sensation.

Find 70 YO Nobel scientist "whose unguarded comments have gotten him in hot water before". Mix with fish and salad. Ask him quest about subject outside of his specific field. Scientist should expect that journalist knows even less about the subject and may present his private opinion (why not?).
Cut his private, "dinner" opinion (from the context) and paste on the front page.
Done.

Now you are "shocked" and "stunned" by the explosive reaction the story
triggered."
You did not expect... Veterans of NYT did not, could you?
Still, why they did it?

James D. Watson received his Bachelor of Science degree in Zoology, so he was perfect person to ask ...if you do care about mice.
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