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Pastimes : Georgia Bard's Corner

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To: Ga Bard who wrote ()4/6/2000 1:10:00 PM
From: Frank Fontaine   of 9440
 
(COMTEX) B: Aqua Vie Highlights Its Participation in FMI Supermarket
B: Aqua Vie Highlights Its Participation in FMI Supermarket Convention And
Educational Exposition May 7-9, 2000

KETCHUM, Idaho, Apr 6, 2000 /PRNewswire via COMTEX/ -- Thomas Gillespie,
president and chief executive officer of Aqua Vie Beverage Corporation (OTC
Bulletin Board: AVBC), today outlined the following information concerning the
company's participation in the Food Marketing Institute (FMI) Supermarket
Industry Convention & Educational Exposition 2000 May 7 - 9, 2000, at McCormick
Place, Chicago, Illinois. The theme of this year's FMI Exposition is "Connecting
With Your Future." Aqua Vie has reserved a 20' x 50' booth space in a premium
location (Space No. S 234), which is expected to enjoy heavy traffic and
visitation from among the thousands of visitors to the three-day show.

Gillespie said that the company has gone to considerable expense to create its
exhibit and attractive product displays for the exposition. Samples of the
company's products, especially Aqua Vie Hydrators(TM), will be distributed at
the show, aimed at generating interest among a worldwide audience of grocery
retailers and distributors.

"We are excited about our participation in the FMI Exposition, which is
literally a 'who's who' in the industry and an ideal venue for a product debut.
Interest in new products is always at a fever pitch among retailers and
wholesalers alike, and Aqua Vie expects to come away from the show a clear
winner in the beverage category," said Gillespie.

The Food Marketing Institute's annual Supermarket Convention & Educational
Exposition is the largest, most comprehensive annual event of its kind in the
world. The Show features over 1,200 exhibitors, 30+ educational workshops and
idea exchange events, as well as the presentation of FMI's annual state of the
industry research. The event is attended by a worldwide audience of retailers
and wholesalers, many of whom will pay over $300.00 to attend.

The Food Marketing Institute (FMI) is a nonprofit association conducting
programs in research, education, industry relations and public affairs on behalf
of its 1,500 members including their subsidiaries -- food retailers and
wholesalers and their customers in the United States and around the world. FMI's
domestic member companies operate approximately 23,000 retail food stores with a
combined annual sales volume of $220 billion -- more than half of all grocery
stores sales in the United States. FMI's retail membership is composed of large
multi-store chains, small regional firms and independent supermarkets. Its
international membership includes 200 members from 60 countries.

Aqua Vie Beverage Corporation develops and markets all natural, lightly
flavored, still (non-carbonated) bottled spring water. The company's low-calorie
alternative beverages are bacteria-free and contain no preservatives. Aqua Vie
produces and markets the Hydrator(TM) line of beverages in the United States and
Europe. This beverage line, comprised of seven low-calorie, all-natural
beverages that are lightly flavored and packaged in half-liter bottles, is
designed to increase one's personal consumption of water, naturally. The
underlying technology also serves as the new delivery system for Aqua Vie's
nutritionally fortified E Line(TM) -- Elixir(TM), Empower(TM), and Ecstasy(TM);
its nutritionally specific line of Aquaceuticals(TM); and Aqua Vie's
nonalcoholic wine and champagne beverages made from spring water. For further
information about Aqua Vie Beverage Corporation, visit the company's web site at
www.aquavie.com.

NOTE: Statements contained in this release that are not strictly historical are
forward-looking within the meaning of the safe harbor clause of the Private
Securities Litigation Reform Act of 1995. Editors and investors are cautioned
that such forward-looking statements invoke risk and uncertainties that may
cause the company's actual results to differ materially from such
forward-looking statements. These risks and uncertainties include, but are not
limited to, demand for the company's product both domestically and abroad, the
company's ability to continue to develop its market, general economic
conditions, and other factors that may be more fully described in the company's
literature and any periodic filings with the Securities and Exchange Commission.

SOURCE Aqua Vie Beverage Corporation


(C) 2000 PR Newswire. All rights reserved.

prnewswire.com
-0-

CONTACT: Thomas Gillespie, President/CEO of Aqua Vie Beverage
Corporation, 208-622-7792; or Madeleine Franco of Jordan Rich
rd Assoc.,
801-268-8610, ir@jordanrichard.com, for Aqua Vie Beverage Cor
oration


KEYWORD: Idaho
Illinois
INDUSTRY KEYWORD: FOD
REA

URL: jordanrichard.com
aquavie.com

*** end of story ***
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