Semi-Equips - Buy when BLOOD is running in the streets! Message Board

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Technology Stocks : Semi-Equips - Buy when BLOOD is running in the streets!

LRCX 160.52

-4.9%

Dec 12 9:30 AM EST

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To: WTSherman who wrote (9351)	1/20/2001 5:36:59 PM
From: Q.	of 10921

I believe psychologists call this phenomena "cognitive dissonance", that is ignoring information that conflicts with core beliefs. COGNITIVE DISSONANCE is a theory of Leon Festinger’s stating that a state of dissonance (which is uncomfortable) is produced when there is an inconsistency between (A) two beliefs, or (B) between a belief and a behavior. For example, if I believe that cigarette smoking causes cancer, and I smoke cigarettes, then dissonance should occur. I am then motivated to reduce the dissonance by either stopping smoking or by changing my attitude about the smoking-cancer link (“The research is bad” “The super-light, low tar cigarettes I smoke couldn’t possibly cause cancer”). uwm.edu

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