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Politics : Formerly About Advanced Micro Devices

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To: Scumbria who wrote (93830)2/17/2000 9:24:00 PM
From: Charles R   of 1575620
 
Scumbria,

<What is this all about?:

"describing the microprocessor as 1GHz/500. The reason for this, according to representatives, was because end users and consumers would be confused by describing the chip as 1.5GHz.">

Me thinks it is all about marketing. How do you get customers excited about a 1.1GHz product compared to 1.2 or 1.3GHz product?

With this nomenclature it looks to a lot of people like they are comparing 100 MHz vs. 200 vs. 300.

I think it is very well thought out segmentation move. Score one for Intel marketing.

Chuck
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