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Technology Stocks : Apple Inc.
AAPL 278.28+0.1%Dec 12 9:30 AM EST

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To: Eric Yang who wrote (9775)3/20/1998 12:42:00 AM
From: setzkell   of 213176
 
Re: Claris revenues/earnings

I believe that Apple/Claris has in the past broken out the revenues for Claris, but has refrained from
reporting actual profits.
I'm not so sure that Filemaker will follow this lead. It might be good marketing to present Filemaker Pro Inc. as a discrete enitiy. It will be interesting to see how this is handled.

Incidentally I think that the creation of Filemaker Pro Inc. was brilliant. The name itself very strong with added benefit of having a superior product to back it up.
I believe that it is possibly perceived as platform agnostic.
A real Windows product,so to speak. Distancing it from Apple is good . Maybe it could eventually be leaked that its actually Microsoft's "Pro" product series . Should boost sales.

pjkelly
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