How do you know that the technology CUST is developing hasn't been in the works for much longer than everyone thinks and, recently, after realizing that they had something great with their transaction technology, coupled with the fact the music portion of their business did not hold as much potential as this transaction technology, they decided to scrap everything to focus on this new breakthrough product?
I believe that is exactly what has happened. This company could hardly have created the excitement that it has in the financial community without a more solid framework than we have been able to speculate thus far. Every critic's point is well taken that the company must still be able to market this product, but for them to be in the patent stage already suggests that this has been in incubation for some time.
No one knows at this time whether the company can convince the world to come to their doorstep so success is hardly a given, even if the product is superior. However, it is hardly the slam dunk short that many would have you believe either. If the internet has taught us anything, it is that as long as there are believers out there, the stock may run to the most unreasonable levels imaginable.
I, for one, will not be talked out of my remaining shares until Cook has been given a chance to show his wares and demonstrate his ability to market same. I think it will be exciting and hope it will be rewarding.
I further welcome some of the alternative points of view, which may well prove true, but hope their arguments will be steeped in fact not fantasy.
Thanks for your comments.
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