C-Cube Message Board - Msg: 10066678

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Technology Stocks : C-Cube

CUBE 36.29

+1.9%

Nov 21 9:30 AM EST

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To: BillyG who wrote (41917)	6/10/1999 2:27:00 PM
From: DiViT	Read Replies (2) of 50808

"You are assuming that viewers would rather have advertising targeted at them than no advertising at all" No, I'm assuming that users will have to watch advertising one way or another. If I'm going to have to watch advertising, then I'd rather watch it for products I might care about. BTW: The Replay device has a skip ahead feature, not a skip advertising feature. Press it and you skip ahead 30 seconds. IMO: Advertisers will now have longer commercials... Did the technology come first? I assert that the targeted advertising feature for Tivo was the driving force in the business model before any techical person touched a soldering iron.

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