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Technology Stocks : Flycast Communications Corporation (FCST)

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To: Todd N who wrote (111)6/14/1999 9:43:00 AM
From: Mohan Marette  Read Replies (1) of 148
 
Flycast Launches Flycast mediaNet(TM), Full-Service Ad-Serving and Campaign Management for Advertisers and Agencies

Advertisers Improve ROI Through Flycast Expert Analysis of Campaign Performance Across the Web

SAN FRANCISCO, June 14 /PRNewswire/ -- Flycast Communications (Nasdaq: FCST - news), the leading provider of web-based direct response advertising solutions, today introduced Flycast mediaNet, which allows advertisers and agencies to develop private advertising networks to maximize the ROI of their online campaigns. Flycast mediaNet is an end-to-end service enabling advertisers to serve ad campaigns across the web, optimize campaigns to constantly adjust and improve performance, track interaction by consumers from ad delivery through the purchase cycle, and employ detailed reporting while leveraging the proprietary Flycast platform. Flycast mediaNet customers benefit from the integration of proven Flycast technology with the expertise of dedicated media consultants who work with advertisers to interpret campaign data to maximize ROI........
biz.yahoo.com
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