snerd .. AWEB/YHOO
Here's the rest of the release ..
--------------------------------------------------------------------
uesday June 15, 7:45 am Eastern Time
Company Press Release
Autoweb.com and Yahoo! Sign
Multi-Year Agreement
Autoweb.com to Become Sole Premier
Non-Manufacturer Auto Merchant
SANTA CLARA, Calif.--(BUSINESS WIRE)--June 15, 1999--Yahoo! Inc. (Nasdaq:YHOO -
news), a global Internet media company, today announced a premier merchant agreement with
Autoweb.com (Nasdaq:AWEB - news), a leading consumer automotive Internet service, designed
to provide Yahoo!® users direct access to Autoweb.com's (www.autoweb.com) comprehensive
new and pre-owned automotive-buying service.
The agreement, which includes promotions beginning in September 1999, will be fully implemented
by January 2000.
Yahoo!'s audience size, market position and brand name provide Autoweb.com with targeted reach
to generate traffic and create additional site visibility. In turn, Autoweb.com provides Yahoo! users
with direct access to an extensive source of automotive content, commerce and community offerings.
''This is truly a dynamic opportunity for Autoweb.com and Yahoo!,'' said Dean DeBiase, president
and chief executive officer, Autoweb.com. ''By aligning Autoweb.com with an Internet leader and
strong brand like Yahoo!, we are accelerating our position as a leading consumer automotive
Internet site. Also, we are introducing our service to millions of new consumers, offering them a
comprehensive online automotive experience to assist with all stages of vehicle ownership.''
''This premier merchant agreement is a result of Yahoo! and Autoweb.com's commitment to
continue working together to provide the best service, content and convenience for our huge
audiences,'' said Anil Singh, senior vice president of sales, Yahoo! ''Autoweb.com has always
shared our vision of making the Internet the first place consumers go to research, purchase or sell a
vehicle.''
The companies have agreed to implement the program featuring the
following elements:
-- As the sole premier non-manufacturer auto merchant on Yahoo!,
Autoweb.com will have a fixed placement in all automotive pages
of Yahoo!, including Yahoo! Autos, Yahoo! Classifieds, Yahoo!
Auctions, Yahoo! Yellow Pages and other Yahoo! automotive related
properties;
-- Autoweb.com's inventory of pre-owned vehicles will receive
priority listing on all of Yahoo!'s pre-owned automobile search
result pages in Yahoo! Classifieds; this will provide consumers
and dealers selling pre-owned cars increased visibility to
potential buyers;
-- Yahoo! will feature Autoweb.com in front page promotions on
Yahoo!'s main site (www.yahoo.com), such as automotive
give-aways, driving consumers to the Autoweb.com site;
-- Autoweb.com will be the sole premier non-manufacturer auto
merchant in the Yahoo! EZ Wheels program, an incentive-based,
direct marketing program designed to generate purchase requests
for Autoweb.com; and,
-- Autoweb.com will have major presence through banner and other
advertisements throughout the Yahoo! site, extending the
Autoweb.com brand to millions of Yahoo! consumers.
The new agreement expands Autoweb.com's current premier merchant program and integrates
elements of Yahoo!'s Fusion Marketing Online(TM) (FMO) program. The FMO approach to online
marketing offers ''one stop shopping'' for companies seeking to secure a measurable presence on
the World Wide Web. It offers clients a full range of marketing options from targeted advertising,
promotions and direct marketing to actually enabling a business to conduct online commerce,
provide merchandising services, and support loyalty programs.
About Autoweb.com, Inc.
Autoweb.com is a leading consumer automotive Internet service. With an extensive collection of
automotive related community, content and commerce offerings, Autoweb.com guides consumers
through every stage of vehicle ownership from browsing and buying, to enjoying, maintaining or
selling. As a trusted intermediary, the Autoweb.com process connects mass market consumers to
real-world buying alternatives through an extensive network of Member Dealers and other
commerce partners, and ensures the consumer experience is faster, better and easier.
About Yahoo!
Yahoo! Inc. is a global Internet media company that offers a branded network of comprehensive
information, communication and shopping services to 60 million users worldwide. As the first online
navigational guide to the Web, www.yahoo.com is the leading guide in terms of traffic, advertising,
household and business user reach, and is one of the most recognized brands associated with the
Internet. The company's global Web network includes 19 world properties. Yahoo! has offices in
Europe, the Asia Pacific, South America, Canada and the United States, and is headquartered in
Santa Clara, Calif.
Conference call
Autoweb.com will hold a conference call today, June 15th at 6 a.m. (please call in 10 minutes prior
to the start of the call). Pacific Time. To participate in the call, please dial 312/470-7162. There will
be a replay available for 48 hours at 402/280-9925.
Safe Harbor Statement Under the Private Securities Litigation
Reform Act of 1995
This news release contains forward-looking statements or predictions. These statements represent
our judgment as of this date and are subject to risks and uncertainties that could cause actual results
or event to differ materially from those expressed in such forward-looking statements. Potential risks
and uncertainties include, without limitation, those associated with economic conditions, government
regulations and delays or other problems with product development. These and other factors are
discussed in more depth in both companies' filings with the SEC, copies of which may be accessed
through the SEC's World Wide Web site at sec.gov.
Note to Editors: Yahoo!, Fusion Marketing Online, and the Yahoo! logo are trademarks and/or
registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks
of their respective owners.
Contact:
Yahoo! Inc.
Sarah Ross, 408/530-5172
sross@yahoo-inc.com
or
NRW Public Relations for Yahoo!
Blaise Simpson, 650/827-7065
blaise@nrwpr.com
or
Autoweb.com
Colby Grimes, 408/330-4744
colbyg@autoweb.com
or
Copithorne & Bellows for Autoweb.com
Laurie Anne Lassek, 415/975-2236
laurieanne.lassek@cbpr.com
or
Stapleton Communications for Autoweb.com (IR)
Ellen Brook, 650/470-4205
ellen@stapleton.com
EOM------------------------------------------------------------------
Jim in CT .. |
