Sell on the news?: "BROADVISION KEY TO NEW HP FRONT OFFICE CUSTOMER RELATIONSHIP
6/15/99 7:16
Management System
BroadVision Personalization and E-commerce Capabilities are Core of E-sales
Component of HP Front Office
REDWOOD CITY and PALO ALTO, Calif., June 15 /PRNewswire/ -- BroadVision,
Inc., (Nasdaq: BVSN), the leading worldwide supplier of one-to-one e-business
applications for relationship management across the extended enterprise, and
Hewlett-Packard Company today announced that BroadVision One-To-One(TM)
Commerce is a key module of HP Front Office, a customer relationship
management (CRM) solution designed to help companies develop stronger
relationships with their customers, resulting in greater loyalty, revenue and
profit.
HP chose BroadVision in its quest to bring together a complete array of
pre-integrated, best-in-class applications and services. BroadVision is the
e-sales component of HP Front Office and was chosen based on its superior
e-commerce capabilities and preeminent personalization features. E-sales is
an e-commerce application that personalizes a shopper's experience and offers
dynamic content, as well as shopping-cart and transaction functionality.
"BroadVision pioneered personalization as the way to do business on the
Web and remains the leader today with proven e-business applications for
one-to-one relationship management," said Karen Rogge, general manager of HP's
Customer Relationship Software Program. "A key differentiator for HP Front
Office is the capabilities BroadVision brings to personalizing communications,
transactions, services and support to match the highly specific needs of
customers."
"With Front Office, HP is building an infrastructure for companies to
rapidly implement customer relationship management solutions," said Sandra
Vaughan, vice president of marketing at BroadVision. "Companies will have a
complete tool-set for harnessing the power of the Internet to increase
revenues and satisfy their customers. We're proud to be a key component of
the HP Front Office solution."
About HP
Hewlett-Packard Company -- a leading global provider of computing and
imaging solutions and services for business and home -- is focused on
capitalizing on the opportunities of the Internet and the proliferation of
electronic services. HP had computer-related revenue of $39.5 billion in its
1998 fiscal year. HP plans to launch a new company consisting of its
industry-leading test-and-measurement, semiconductor products,
chemical-analysis and medical businesses. These businesses represented
$7.6 billion of HP's total revenue in fiscal 1998. With leading positions in
multiple market segments, this technology-based company will focus on
opportunities such as communications and life sciences.
HP has 123,000 employees worldwide and had total revenue of $47.1 billion
in its 1998 fiscal year. Information about HP, its products and the company's
Year 2000 program can be found on the World Wide Web at www.hp.com.
Information on HP Front Office can be found at www.hpfrontoffice.com.
About BroadVision
BroadVision, Inc. is the leading worldwide supplier of e-business
applications for relationship management across the extended enterprise.
BroadVision's end-to-end solutions enable companies to rapidly deploy and
cost-effectively operate secure, scalable, intelligent and flexible
e-business applications for e-commerce, financial services and knowledge
management. The company's entire product line has experienced exceptional
growth and increasing acceptance by Global 2000 businesses as well as
pure-play e-startups.
BroadVision has more than 300 customers in the financial services, retail,
distribution, high technology, telecommunications and travel industries
including American Airlines, Credit Suisse, Cyberian Outpost, Development Bank
of Singapore, Ernst & Young, Fingerhut, Hewlett-Packard Company, Intuit,
Liberty Financial, Motorola, Nortel Networks, RS Components, Toyota UK, USAA,
Vodafone and Xerox. BroadVision is headquartered in Redwood City, Calif. and
maintains an extensive network of subsidiaries and licensed resellers in North
and South America, Europe, and Asia. The company can be reached at
650-261-5100 or at broadvision.com.
NOTE: BroadVision is a registered trademark of BroadVision One-To-One is
a trademark of BroadVision Inc. in the United States and other countries.
SOURCE BroadVision, Inc.
-0- 06/15/99
/CONTACT: Janine Kromhout of BroadVision, 650-261-5100, or
jkromhout@broadvision.com; or Sabrina Austin of Copithorne & Bellows,
415-538-7508, or sabrina.austin@cbpr.com, for HP; or Carole Sinclair of
Capstone Communications, 510-428-4100, ext. 203, or csinclair@capstonepr.com,
for BroadVision/
/Web site: hpfrontoffice.com
/Web site: hp.com.
/Web site: broadvision.com |
