CheckFree Holdings Corp. (CKFR), the next Dell, Intel? Message Board

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Technology Stocks : CheckFree Holdings Corp. (CKFR), the next Dell, Intel?

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To: David H. Zimmer who wrote (6403)	6/16/1999 9:31:00 AM
From: zuma_rk	Read Replies (1) of 20297

David -- At the last shareholders' meeting in Norcross, "AE" and I got to speak with Laurinda for a little while about CF's marketing, etc., and she mentioned that although CF management hadn't allocated a heck of a lot of marketing dollars in general, that women's websites were definitely a focus for them (although it seemed that CF was only in the early stages of fleshing out a strategy). One other that should be recommended to them: hearstcorp.com These guys publish everything, as you probably know. Many of thier magazines (Cosmo, Good Housekeeping, etc.) have their own websites. For instance, here's the Money page from the Good Housekeeping site: homearts.com CF's public relations folks should be working to submit articles/advice columns, etc. on the ease of using on-line banking (how about providing links to that "public service" site, the Electronic Banking Association (you know, the one with those slightly disturbing-looking people carrying the signs)... e-banking.org Anyway, just a thought... rk

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