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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 229.12

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To: Sarmad Y. Hermiz who wrote (63931)	6/22/1999 9:52:00 PM
From: Bill Harmond	Read Replies (1) of 164684

I dont rely on Media Metrix because it's limited, it deals only in unduplicated reach, and its methodology is unproven. Remember, Yahoo is a global media company; a large (and the fastesy-growing) part of its audience isn't surveyed my Media Metrix. Wait for Yahoo's page-view data next month. Another thing to remember is Yahoo, the medium, has grown much faster than the Web advertising marketplace. Yahoo's's revenue could increase seven-fold with just the pages they have available for sale today. With Yahoo's operating leverage, those sales would be half profit.

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