Digital River PartnersWith MySoftware Company to Deliver Direct Marketing Software Via theInternet
June 23, 1999 08:00 AM
MINNEAPOLIS--(BUSINESS WIRE)--June 23, 1999--Digital River DRIV , the world leader in Web-based commerce for digital products, today announced an online distribution agreement with MySoftware Company(TM) MYSW , a leader in Internet direct marketing services and software for small businesses.
Under the agreement, Digital River will add MySoftware's line of products such as MyContactManager(TM) and MyDeluxeMailList(TM) to its online database, and provide both electronic software delivery (ESD) and physical delivery of the products through Digital River's network of over 1,000 online retailers.
MySoftware Company is dedicated to helping small businesses quickly and profitably grow their business. The company offers a suite of full-featured, easy to use PC and Internet solutions to organize customer contacts, proactively find new customers with MyProspects.com(tm), create professional marketing materials, and manage the entire direct marketing distribution process via e-mail and regular mail.
"MySoftware Company has outstanding productivity tools for small businesses," commented Digital River CEO, Joel Ronning. "The seamless integration of their line of small business products into our database of over 100,000 digital products further indicates how Digital River's partners immediately experience the efficiencies of Web-based commerce. Through distribution partnerships with Digital River, businesses such as MySoftware benefit from our vast distribution reach of well-established and successful retail sites."
"Partnering with Digital River is a natural progression for MySoftware Company as we transition the company to optimize the power of the Internet," said Joe Cortale, senior vice president for worldwide sales for MySoftware Company. "Now, in addition to offering our MyProspects.com service online, through Digital River, we can offer our customers the opportunity to purchase our desktop software products online through any number of e-commerce sites. We continue to build our small business customer base expanding the distribution of our quality products through the Internet channel."
About MySoftware
MySoftware Company MYSW combines powerful software with effective, affordable Internet and annuities solutions to easily turn any PC into a direct marketing powerhouse. MySoftware's complementary Internet services are dedicated to helping businesses find new customers (www.MyProspects.com) to grow their businesses. MySoftware actively works with some of the world's best-known companies to provide productivity solutions for their small business customers. More information on MySoftware and its alliances and products is available at www.MySoftware.com.
About Digital River (a)
Digital River, Inc. DRIV , based in Minneapolis, is the largest online source of software and a leading outsource provider of Web-based commerce solutions. The company provides more than 5,000 software publishers and online retailers with its proprietary technology for Internet delivery of more than 100,000 digital products, including 30,000 software products and applications. For more information, visit Digital River's Web site at digitalriver.com.
(a) Except for the historical information contained herein, this press release contains forward-looking statements, including statements containing the words, "believes," "anticipates," "expects" and similar words. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company, or industry results, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others: the Company's limited operating history and variability of operating results; market acceptance of electronic software delivery; the Company's ability to maintain relationships with software publishers and online retailers; competition in the electronic commerce market; and other risk factors referenced in the Company's public filings with the Securities and Exchange Commission.
|
