AW&ST Market Focus on I* and ICO
aviationweek.com
ANTHONY L. VELOCCI, JR/NEW YORK
Iridium World Communications Ltd. shares advanced 2 3/4 to close at 13 1/16 on the Nasdaq last Wednesday. Investors obviously were heartened by the company's decision to reduce prices of Iridium handsets and establish a lower, simpler uniform pricing structure for domestic, international and handset-to-handset calls. But whether the troubled mobile satellite service provider is truly in a sustainable recovery remains to be seen. (Iridium's stock price recently plummeted to less than 5 from more than 61 after investors suffered a crisis confidence in the high-stakes venture; the number of new subscribers in the second quarter didn't even come close to early projections by Iridium management.)
From Merrill Lynch analyst Thomas Watts' perspective, the pricing moves signify a commitment by Iridium's handset supplier to the project, and makes it more likely that Motorola--a principal investor--will maintain financial support as Iridium attempts to restructure its substantial debt. Effective July 1, Motorola and Kyocera are expected to lower wholesale prices on handsets to $500-700, which probably will translate into retail prices of less than $1,000--a drop of more than 65% from the prior figure of $3,000.
The positive marketing moves notwithstanding, Iridium must provide a smaller and lighter phone before it can capture the broader demand necessary to achieve the volume of cash flow it needs, according to Watts. For now, the company intends to focus solely on vertical markets. These include maritime, military, agriculture, government, disaster relief, aeronautics and forestry. The key to an increase in Iridium revenues will be how much the more attractive pricing stimulates new subscriptions in these vertical markets, he said.
While research has suggested customers in vertical markets could use up to 400 minutes a month, and while we have assumed 100 minutes a month, initial month's usage levels have been closer to 30 minutes, Watts said.
Assuming Iridium now has the pricing right, the big question is whether banks, bondholders, Motorola and other strategic investors can agree on a plan that avoids bankruptcy. Iridium believes a restructuring could be completed by June 30. Watts thinks it will take longer.
Meanwhile, potential rival ICO Global Communications Holdings Ltd. last week announced that its rights offering, previously scheduled to be completed on June 24, has been extended to July 27. As of June 18, ICO had received subscriptions totaling less than the $500-million minimum required to complete the offering. Several alternatives are being considered for use in raising the additional money ICO will need to fully deploy its satellite-based communications system. These include amending the price of the offering and the number of shares involved, and possibly seeking outside investors.
© June 28, 1999 The McGraw-Hill Companies, Inc. |