I started fussing about Fido over a year ago, and at that time it seemed that I was the only person out here who was unhappy with them. It warms my heart to see that I'm not a lone voice in the wilderness.
I have a number of suggestions for Fido -- all have been given to them, and I got their "feather pillow" treatment in response ("Yes sir, we'll sure forward that to our top management! Thank you very much for giving us an opportunity to ignore you!").
- Fox is too big and too complicated for the job it is intended to do
- A similar "front end" by DLJ is faster than FOX, takes about 10% of the disk space, and is just as easy to use
- Brown & Co has what should be the standard for trading pages. No nonsense, no pretties, no wasted questions, just a bare bones web page to enter orders. It is FAST.
- Datek knows how to execute orders, and takes care of their customers by not playing market maker games -- Fido could do the same thing since they own their own MM. Datek's trading pages aren't anything to brag about, but with a 3rd party web page manager (or front end) called "daSlinger," it is at least as fast as Fox -- plus, they provide streaming RT quotes.
Everybody who thinks Fido cares about how to improve, raise your hands; not many hands out there. Wake up Fido -- listen to your customers.
jim |