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Technology Stocks : Macromedia...making a comeback?

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To: Jeff Bond who wrote (2496)7/7/1999 12:14:00 PM
From: SIer formerly known as Joe B.  Read Replies (1) of 2675
 
StarBase Announces Technology Licensing Agreement with Macromedia; Agreement
Targets the Rapidly Growing Market for E-Business Web Applications

SANTA ANA, Calif., July 7 /PRNewswire/ -- StarBase Corporation
(Nasdaq: SBAS), a leading provider of collaborative content management
products for Web site application production, announced today that it has
entered into a technology licensing agreement with Macromedia, a leading
provider of professional Web publishing solutions. Through the agreement,
Macromedia has licensed the server and internet technology found in StarBase
products, while allowing StarBase to leverage the Macromedia market. The
agreement is designed to address the growing trend among Web developers to
work collaboratively throughout Web design and production, while effectively
managing complex changes to Web content.
Under the terms of the agreement, StarBase will receive a licensing fee as
well as royalty payments for any products that Macromedia sells using StarTeam
technology. In addition, StarBase will be able to develop future StarTeam
products that will be compatible with Macromedia products incorporating this
technology.
"As Web sites increase in size and incorporate content from many
contributors, Web development teams face an increasing level of complexity,"
said Kevin Lynch, senior vice president of Macromedia's Web publishing
division. "These teams need an efficient way to manage change throughout the
process of Web site creation, production, and ongoing maintenance. After
careful evaluation of the category, we chose StarBase technology as the best
basis for new content management products from Macromedia."
William R. Stow III, chairman and chief executive officer of StarBase,
stated, "We are very excited to be working with an organization of the caliber
and reputation of Macromedia. This partnership not only represents a defining
milestone in the history of StarBase, but also strengthens our position as a
strategic player in the Web development market. The combination of StarTeam
and Macromedia technology will enable non-technical contributors such as
authors and graphic artists to collaborate directly with developers and
project managers."

About StarBase
StarBase Corporation offers a complete family of advanced Internet and
Intranet-based technical collaboration products for Web site production,
e-commerce application development and software configuration management for
mission critical applications. StarBase products were designed to improve
development team productivity throughout the corporate enterprise over
internal networks or remotely on the Web. StarTeam has won several awards
including being named the 25th fastest growing ISV for Windows by Microsoft
and CMP Media in April 1999 and "Best of the Test Center" by InfoWorld in Jan.
1998. Leading organizations such as Hollywood Entertainment, Bank of America,
Boeing, Dell Corporation, Intel Corporation, Sprint, and Xerox have chosen
StarTeam to aid in their development projects. StarBase is located at
4 Hutton Centre Drive, Suite 800, Santa Ana, CA 92707. Tel: (714) 445-4400.
Fax: (714) 445-4404. Visit StarBase's Web site at www.starbase.com.

When used in the preceding discussion, the words "believes, expects, or
intend to" and similar conditional expressions are intended to identify
forward-looking statements. Such statements are subject to certain risks and
uncertainties and actual results could differ materially from those expressed
in any of the forward-looking statements. Such risks and uncertainties
include, but are not limited to, (i) conditions in the general economy or the
software industry, (ii) the timely development and market acceptance of
products and technologies, (iii) competitive factors, (iv) demand for team
productivity software products, (v) sell-through of products in the sales
channel, (vi) and other risks described in StarBase Corporation's SEC reports
and filings.

StarBase and its product names are trademarks of StarBase Corporation.
All other product and company names herein are trademarks of their respective
owners.

SOURCE StarBase Corporation
-0- 07/07/99
/CONTACT: Eric Appell, Director of Corporate Development, 714-445-4503,
eappell@starbase.com; or Rendell Swart, Investor Relations, 714-445-4440,
rswart@starbase.com, both of StarBase Corporation/
/Web site: starbase.com
(SBAS)

CO: StarBase Corporation; Macromedia
ST: California
IN: CPR MLM
SU: LIC

*** end of story ***
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