IATV-ACTV Digital Convergence Software-HyperTV Message Board

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Technology Stocks : IATV-ACTV Digital Convergence Software-HyperTV

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To: Tom_H_68 who wrote (5417)	7/7/1999 4:15:00 PM
From: SCOTT HEIMAN	Read Replies (1) of 13157

Will someone please tell me how IATV is supposed to force FOX to introduce this to their customers before FOX is ready to do it? Come people, the tail does not wag the dog! And Tom, I believe you are wrong. If FOX launches this service before they have created a representative pool of potential subscribers they run a tremendous risk of giving upper management at FOX and Wall Street a flawed impression of the consumer appeal of the product. For example, if in the Texas region only a small slice of the demographic pie is digitally enabled, but that demographic slice is not sports buffs, our product will appear to be a dud. In this age of canceling TV content after 1 or 2 episodes, that is a foolish gamble. Plus analyst will be slow to build (or unable to build) credible earnings models on bad data. You can focus on this if you want to, that's what makes markets. But I firmly believe your wringing your hands needlessly. Scott

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