Formerly About Advanced Micro Devices Message Board

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Politics : Formerly About Advanced Micro Devices

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To: Fred Fahmy who wrote (64839)	7/12/1999 8:47:00 AM
From: Process Boy	Read Replies (1) of 1580019

Fred - <AMD products are not what held back AMD. They have always had decent competitive products in certain segments (not all segments). Instead of taking a more reasonable low key approach, which starts by growing with the industry (afterall Intel has been growing nicely without increasing market share for years), they went up to an 800lb gorilla and said "want to fight, we're going to kick your butt". Not a very good strategy and the results speak for themselves.> I don't know about official Intel, but I myself would personally view the stated 25% undercutting as a declaration of war that has to be responded to in the most aggressive manner. I really don't know why this is so hard to understand for the AMD crowd. I agree with your assessment that AMD had / has other options regarding its business model, in fact very similar to the model you outlined. I used to post such thoughts but got out of the habit when I apparently didn't change one AMD person's mind. :-)). Yep, AMD had no choice but to undercut Intel's prices by 25% across the board.....yeah right. It's all Jerry's ego, IMO. PB

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