MessageMedia Names Susan L. Morse Vice President of Human Resources
Executive Joins Management Team to Lead Acquisition Integration Efforts
BOULDER, Colo.--(BUSINESS WIRE)--July 12, 1999--MessageMedia Inc. (NASDAQ: MESG - news), a leading provider of e-mail-based customer relationship management and direct marketing services, announced the appointment of Susan L. Morse as the vice president of human resources.
Morse joins the MessageMedia management team with responsibility for integrating multiple workforces and optimizing organizational structures as the company continues to move forward in its aggressive growth and acquisition strategy.
''The addition of Sue to the MessageMedia management team is instrumental in the future of the company's growth through acquisitions - it is vital the transitions go smoothly to maintain our vibrant, entrepreneurial culture,'' said Larry Jones, president and CEO of MessageMedia. ''Her broad experience in acquisition integration and organizational development will enable MessageMedia to sustain its successful corporate culture while growing the business.''
Recently, MessageMedia announced it has signed letters of intent to acquire Revnet Systems, Inc. and Decisive Technology. These strategic acquisitions support MessageMedia's leadership position in providing comprehensive messaging and customer relationship management services. ''As MessageMedia continues to rapidly expand, the company recognizes the importance of meeting the needs of its current and future employees,'' said Morse. ''I am delighted to be joining the MessageMedia team and supporting its incredible growth potential.''
Prior to joining MessageMedia, Morse was with Centrobe, Inc. of Louisville, Colo., where she served as the division president of Human Resources since 1997. She was responsible for all human resources activities including merger and acquisition integration for this 10,000 employee division of EDS. She also worked with Neodata Services, Inc. in Louisville as senior vice president of Human Resources. Morse began her career in human resources from 1979-1993 at WANG Laboratories, Inc. departing as the director of Human Resources for the research and development division. She received her Bachelor of Science in Psychology from the University of Minnesota. She is a resident of Boulder, Colorado.
About MessageMedia Inc.
MessageMedia (NASDAQ: MESG - news) is a leading provider of e-mail-based customer relationship management and direct marketing services. The company offers a comprehensive suite of outsource messaging services for information delivery, e-commerce services, permission-based direct marketing and ongoing customer communications using industry standard Internet protocols. MessageMedia's customer portfolio includes clients from the financial services, publishing, direct marketing, retailing and electronic commerce industries. Clients include E*TRADE, Reader's Digest, GeoCities, Intuit, CMP Media, Yahoo!, Barclays Bank and Bertelsmann.
SOFTBANK and its affiliates own approximately 49% of the outstanding common stock of MessageMedia Inc. Pequot Capital Management, a Connecticut-based research-intensive investment firm with more than $5 billion in assets under management, is also a major investor in MessageMedia.
''Safe Harbor'' Statement Under the Private Securities Litigation Reform Act: With the exception of the historical information contained in this release, the matters described herein contain forward-looking statements that involve risk and uncertainties. These risk factors include, but are not limited to, the integration of a new senior management team, MessageMedia's limited operating history, the integration of recent acquisitions, risks associated with pending and future acquisitions, the anticipated fluctuations in operating results, the uncertain acceptance of new services being offered, and undeveloped and rapidly changing market and other factors detailed in MessageMedia's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended Dec. 31, 1998 and its most recent Quarterly Report on Form 10-Q. All companies and product names are trademarks of their respective owners. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. MessageMedia undertakes no obligation to release publicly the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
MessageMedia Inc.
6060 Spine Road, Boulder, Colo. 80301
Phone: (303) 440-7550; Fax: (303) 440-0303; www.messagemedia.com
Note to Editors: The asterisk between the ''E'' & ''TRADE'' in the sixth graph may not transmit properly into some systems.
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Contact:
MessageMedia Inc.
Beth Mayfield, Director of Corporate Affairs
Tel: 303/381-7500
investor@messagemedia.com
or
Edelman Public Relations Worldwide
Renee Schwager, Account Executive
Tel: 312/297-7430
renee_schwager@edelman.com
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