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Technology Stocks : GoTo.com, promising Internet search engine

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To: HungryMan who wrote (351)7/13/1999 2:47:00 AM
From: Howard Hoffman  Read Replies (1) of 977
 
I had a noticeable increase in GoTo clickthrus on my web site, hiosilver.com last week. GoTo had sent me an advisory that the publicity associated with going public would probably increase searches. They were right. So, besides bringing in capital, the IPO has brought more searchers to the site.

The beauty of the GoTo biz model, is that this translates into increased revenue for GoTo. In turn, this will tend to bring more web sites to list with GoTo, generating still more revenue. The revenue needs to really increase to justify the current stock price, as the rest of the Internet sector looks like it is ready for another dose of reality check. Anyone long on Amazon.com? Not me. But I love GoTo.
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