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Biotech / Medical : CMTR-CHEMTRAK FDA OK

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To: tt986 who wrote (528)3/23/1997 2:38:00 PM
From: Art Baer   of 1172
 
Foote, Cone, and Belding is responsible for teh advertising, not really the PR. I think they need to get a PR firm as well. I think they have one as I remember seeing there name oin the bottom of some of the press releases, but I can't recall. They don't seem to do much. I read a quote somewhere in an article about advertising. It talked about Foot, Cone, and Belding and their new clients. The article mentioned CMTR and said the deal would be worth about 8-10 million for the firm. I think that the combination of the companies cash reserves and the revenue from H. Pylori will be used for the HIV test.

Art
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