Dear Amazon.com Customer,
A short note to let you know that we've just opened two new stores: Amazon.com Toys and Amazon.com Electronics. Everyone here has worked extremely hard to bring you these new stores, and we're very proud of them.
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Since we sold our first book in 1995, we've been committed to being the most customer-obsessed company in everything we do. We try to start with customers and work backwards from there. We hope you'll find this to be the case with these two new stores. Please take a look, and we'd love to hear from you if you have suggestions or comments (of course, we'd like to hear the good things, but critical comments are especially helpful).
Thanks again for your continued support.
Sincerely,
Jeff Bezos Founder & CEO Amazon.com
P.S. For those keeping score at home, the first book we ever sold was "Fluid Concepts & Creative Analogies," Douglas Hofstadter's extraordinary look at artificial intelligence and machine learning.
P.P.S. In our Toy store, you'll not only find everything you need for kids (from Star Wars figures to Teletubbies to Lamaze), but you'll also find a whole toys-for-grownups section (office toys, classic games, puzzles, etc.). A true story about this grownups section: When we had our first design meeting, we referred to it as "Adult Toys." After 30 seconds, and quite a bit of laughter, we realized it would certainly need a different name. :-)
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