Cyberian Outpost (Symbol: COOL) Message Board

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Technology Stocks : Cyberian Outpost (Symbol: COOL)

COOL 0.103

+10.6%

Sep 5 5:00 PM EST

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To: Elroy who wrote (1617)	7/14/1999 12:15:00 PM
From: Leo Francis	Read Replies (1) of 1932

On the contrary, it is very good. It further validates COOL's growing market sector. Growing markets are by nature and definition competitive. Talk about increased competition, and the argument thereof to support a bear on COOL is quite simply amateurish at best. A telling sign of a growth market, is the attraction of competition. The investor then must make a choice of what company is best positioned to exploit this growing market. COOL is definitely one of the bright rising companies in this arena. What novices do not understand is the new dynamic upon us. How Etailing reduces costs throughout the entire marketplace. Just a few benefits of etailing, which are forgotten by the naysayers: No inventory shrinkage. (shop lifting) No high turn over retail sales people. (high costs) No or minimal weather impact. (snow keeps the shoppers at home) No real estate costs. No retail fixture costs. No retail remodeling costs. 24 hours operations. Excellent cash flow ratios with a/p and a/r. No sales taxes. Easier and less expensive record keeping. (reduced accounting costs due to no multi-state regulations) I will also add, that as COOL grows revenues, its cost prices and payment terms with vendors will improve dramatically. Do you really think COOL is buying at the best volume pricing yet? Yes, things look extremely bright for this sector. To say otherwise is ignorant IMO. The debate can be on which companies will prosper, but not on if companies will prosper. They will. And COOL is positioned very well to do so. And yes, AMZN is/could be a potential competitor, or a suitor as well! Good Luck. Good Trading, LF

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