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Technology Stocks : HWP -- Hewlett Packard

HPQ 19.31

-2.5%

12:28 PM EST

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To: Kirk © who wrote (3112)	7/14/1999 5:47:00 PM
From: BelowTheCrowd	Read Replies (1) of 4722

Kirk, I agree, the France World Cup went very well, and so did the Women's World Cup this year. The nice thing about both of those events is that while they attract huge audiences world-wide, they have none of the complexity or vastness as something like the Olympics, or even a fairly large-scale athletic meet. Only ONE game, one scoring system, one set of teams, a relatively small set of venues, pretty standardized broadcasting and advertising systems. Exactly the kind of even you really want to sponsor. Makes it easy to come off looking good. mg

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