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Technology Stocks : AUTOHOME, Inc

ATHM 22.84

-1.3%

3:59 PM EST

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To: RTev who wrote (12542)	7/16/1999 8:29:00 PM
From: Jing Qian	Read Replies (2) of 29970

T is not controlling the content at this moment. They let ATHM as a proxy to do that. But T has a say to ATHM what she wants in the future. T has ultimate control although she is not controlling it. If T abandons ATHM, T has no choice but to be forced to work with AOL like the Baby Bells. Then T loses the controlling leverage that she is enjoying now. T is envisioning a system that she can control from end to end. That means ATHM on one end. With AOL, T loses the end-to-end connectivity. T becomes a plain old transport carrier. The technology changes very fast, T is not controlling the content doesn't mean T will not control the content INDIRECTLY in the future. Video on demand and Cable TV Internet access are 2 examples. It's easy for T to work with ATHM to meld Video-On-Demand together. To T, AOL is not in the same family. Do you rather partner with your brother or partner with a total stranger? Despite AOL's huge sub numbers, T is confident that ATHM can ramp up to be as strong as AOL with its monopoly status.

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